Today, I will be answering a great question I received: “Is it possible to rank within a specific demographic?”
The answer is – YES!
A lot of times we have discussed SEO and why it is important to target your audience, but has anyone touched on how to actually do this? We are now using multiple social media platforms for our businesses, so we need to think about targeting strategies to fit the audience on each platform.
As an entrepreneur, you have a responsibility to answer questions your audience have and provide them with the solutions they need. The only way you can successfully do this is by getting to know more about your demographic. This will lead to higher, quality rankings.
In this episode, I will be providing tips and examples on how to target a specific demographic using SEO and why it is important for your business.
Let’s get targeting!
Need a little more guidance on SEO?
Download your FREE SEO beginners guide which has been updated to include 2020 information.
With May being Mental Health Awareness Month, it was extremely important that I connected with Psychotherapist, Life and Executive Leadership Coach, Raven Waterman, founder of Ravens Wings, LLC. As women in leadership roles and entrepreneurs, it is easy to lose the compassion for our business, with everything going on around us. So let’s have this conversation about investing in ourselves!
In this episode, our guest expert, Raven Waterman, touches on the myths behind mental health, ways to seek support, and the reasons why good mental health can lead to success in both your personal life and your business. Raven also provides her guidance for more service-oriented entrepreneurs, and the truth in how difficult it is to assist your clients, if your mental health is not in a good state.
As a licensed professional with quality experience in helping professional women live healthier lives, this episode will certainly help entrepreneurs and women in leadership roles, debunk the myths on mental health and invest in themselves with pride.
If you have answered yes to any of these questions, I cannot wait for you to listen in.
Resources
As mentioned in the episode, please find Raven's FREE SELF ASSESSMENT to provide insight on areas you can work on to make yourself a better YOU.
Want to contact Raven?
Want to continue the conversation with Raven, please see her websites below:
Biography of our guest, Raven Waterman, LCSW-R, CEC, CLC
Raven Waterman is a Psychotherapist, Life and Executive Leadership Coach in NY. She's a wife, mother, executive leader and entrepreneur. She owns Ravens Wings LLC and is an authority on helping professional women to live healthier and happier lives. Her clients are able to sharpen their vision, gain momentum around achieving their goals and overcome roadblocks to their success.
In today’s episode we will be looking into the different ways, you can get help with your SEO.
So far in our 3-part series, I have provided you the differences between business writing (copy, content, SEO) and the knowledge to determine when you should hire an expert to help you. Now let's finish the series discussing the types of SEO experts and SEO services you can use. So let’s talk about SEO Coaches, SEO consultants and SEO services. A consistent struggle I recognize entrepreneurs go through is not asking for the right SEO help. For example, a lot of people make the mistake of asking for an SEO consultant or requesting SEO services, but really want an SEO coach. By the end of this episode, you should be able to decide which expert is beneficial to hire for your business.
These questions are really important to think about as an entrepreneur and small business owner, so here is the key in unlocking the right SEO help!
Are you interested in starting your very own podcast?!
Below is the episode I mentioned, where I talk about things you should know before starting your own show. Check it out!
Today’s episode will be part 2 of our current 3-part series. I will be introducing crucial signs of when it is best to hire an SEO expert. Examples of SEO experts are, SEO writers or SEO coaches, which can be helpful for your business. BUT, before you decide to hire an SEO expert, you may need to pause and think about this……
SEO done right today, is not just about using a lot of keywords and writing articles/blogs. While this might generate traffic, it may not generate sales because you really don’t know if you are connecting with your business and customers. Before you can hire an SEO expert, you need to make sure that your VOICE and your BRAND is already built.
If you’ve answered yes to any of these questions, you are on the right episode and I am here to help!
In need of watching part 1 of our 3-part series (Episode 60), check it out here: https://girlgetvisible.com/the-battle-copy-vs-content-vs-seo/
Bonus: I will be mentioning a few resources to start your SEO journey. Links are below for your convenience.
MY SEO Workbook: https://girlgetvisible.com/my-seo-workbook-grab-your-copy/
MY SEO WorkClub: https://www.facebook.com/groups/SEOWorkClub/about/