In this is episode I go through my SEO Beginners Guide freebie. This is where you should start if you are new to SEO and what to know what is, how SEO can help you, and what is all the SEO and search marketing hype about.
You can download the full guide at http://girlgetvisible.om/seoguide
Everyone is posting photos, sharing their meme having fun online, and here I was plugging away at slide decks and email copy. Sounds like a 2020 version of Cinderella doesn't it LOL
Well, It's not or not exactly, this was me really life last week while all of my biz friends were doing the #socialchallange / #dollypartonchallenge.
It wasn't easy, it wasn't even fun but in this episode, I tell you why I said no to the challenge and more of us should have said no too.
In this episode, we talk about what you need to stand out in a crowded market and how the right content and knowing your audience can help you stand out and Sell Serve and SEO better.
Everyone is going live on social media these days, live on Facebook, live on IG, live on Youtube. Going live is a great way to get your content out there instantly and grab a quick audience but the growing problem is after the first few days all of that good content you shared on live, is lost in the algorithms and isn’t getting in front of new audiences like you hoped.
Most Facebook Marketers will tell you how to go live on Facebook, what you should go live about on Facebook, how to invite more people to your Facebook live; but they don’t talk about how to make that Facebook LIVE live longer and continue working for you. In the episode, I talk about what you can and should do to keep your most valuable content in rotation longer and get the maximum benefits for your business.
To join me next time I do these webinars live, join the waitlist here http://girlgetvisible.com/waitlist
We are in the 4th phase of the SEO Visibility success code. A lot of people get stuck on 3rd phase the Creator they are creating a ton of content but forgetting that they also need to get the SEO secret sauce backlinks. And miss getting good SEO results and getting in front of other audiences to help them grow faster in popularity ad search.
Similar to have we’ve done the other episodes in the Collaborator Episode I put on my SEO Coaching hat and I tell you:
How to build backlinks that are going to get you in front of more audiences
Some of the links I mentioned in this episode :
Other episodes about the success code:
We are in the 4th phase of the SEO Visibility success code. A lot of people get stuck on 3rd phase the Creator they are creating a ton of content but forgetting that they also need to get the SEO secret sauce backlinks. And miss getting good SEO results and getting in front of other audiences to help them grow faster in popularity ad search.
Similar to have we’ve done the other episodes in the Collaborator Episode I put on my SEO Coaching hat and I tell you:
How to build backlinks that are going to get you in front of more audiences
Some of the links I mentioned in this episode :
Other episodes about the success code:
In this episode, I interview Quonda Renee of I need a Word.
In a short time Quonda has built a Facebook page following to over 2.8
2.9million. Quonda’s platform is not only great because she’s built it so fast,
put on a conference, wrote a book, and started her own podcast in these 2
years; but also because she did all of this her way and while still serving her
followers and staying true to her Christian faith.
In addition, to growing her own business Quonda has worked to
bring more pastors and ministries to social media and has become as major influencer
in growing audience, living your message, and creating a thriving business
while doing it.
In this episode we learn:
After the episode grab Quonda’s book “I NEED A WORD: 10
MARKETING LAWS FOR CHRISTIAN ENTREPRENEURS” of Amazon
Links to follow Quonda
More About Quonda:
Quonda Renee is a Digital Marketing Strategist serving the Christian community since 2017. However, this MBA graduate is more widely known for creating I Need A WORDTM, a digital faith-based television network purposed to help pastors and leaders from all over the world gain online exposure to their ministries. This business was created when Quonda was going through a rough season in her life. She was struggling financially and, after much prayer and fasting, God told her to start a Facebook page and call it I Need A WORD back in July 2017. Today that page, which started with zero followers in August of that year, has over 2.8 million followers and the brand now includes a digital television network. Quonda is also preparing to release her first book “I Need A WORD: 10 Marketing Laws for Christian Entrepreneurs .” Her desire is to use her gift of marketing to help ministries and businesses grow by creating an online presence. Quonda currently lives in Atlanta, GA. She has a passion for helping others and loves to travel. Quonda lives by this simple principle: “It’s always a ‘no’ until God says, ‘Yes.’ “
We are more than halfway through our SEO Visibility success code types and this is when the rubber meets the road. You don’t have to wait for 6 months or until you’ve reached the “end” to see SEO results as an SEO creator you’ll start to get the benefits of SEO in the search engines and the way your business shows up as an authority in your industry.
Similar to have we’ve done the other episodes in the Creator Episode I put on my SEO Coaching hat and I tell you:
Some of the links I mentioned in this episode :
Other episodes about the success code:
We are on to our second strategy of the SEO Visibility Success Code (SVSCode for short), the Racer. In peeker, we spent a lot of time researching our own numbers, while in Racer we turn out attention to get to know our audience, our niche, and what people are searching for. This is also where the infamous SEO keyword magic pops up and you start looking for the perfect keywords to represent your brand.
I used Racer for this stage because it goes hand and hand with the R.A.C.E keyword method that I share with you guys here https://girlgetvisible.com/is-traditional-seo-keyword-research-all-wrong-for-todays-entrepreneurs/.
Just like we did for Peeker in this episode I break down, what Racers need to know and master to move out of Racer mode (it’s more than just keyword research). What are some of the pitfalls Racer should look out for and where Racers get stuck
If you haven’t yet taken the quiz here https://girlgetvisible.com/quiz
We are on to our second strategy of the SEO Visibility Success Code (SVSCode for short), the Racer. In peeker, we spent a lot of time researching our own numbers, while in Racer we turn out attention to get to know our audience, our niche, and what people are searching for. This is also where the infamous SEO keyword magic pops up and you start looking for the perfect keywords to represent your brand.
I used Racer for this stage because it goes hand and hand with the R.A.C.E keyword method that I share with you guys here https://girlgetvisible.com/is-traditional-seo-keyword-research-all-wrong-for-todays-entrepreneurs/.
Just like we did for Peeker in this episode I break down, what Racers need to know and master to move out of Racer mode (it’s more than just keyword research). What are some of the pitfalls Racer should look out for and where Racers get stuck
If you haven’t yet taken the quiz here https://girlgetvisible.com/quiz
This episode kicks off the first of our SEO Visibility Success Code Visibility types, Peeker. You know you’re a peeker when you’re just getting started, starting to research more about SEO and your online presence. In this episode, I break down what peekers need to know and master to move out of peeker mode. What are some of the pitfalls Peekers should look out for and where peekers get stuck. Take the quiz to see where you are on the code girlgetvisible.com/quiz
Check out the other Visibility Success Code Episodes here:
https://girlgetvisible.com/the-seo-visibility-success-code-the-steps-vs-the-journey-in-business/
The episode I mentioned about Russel Brunson’s book is here
https://girlgetvisible.com/retailers-can-learn-russell-brunsons-expert-secrets/
In this episode, I discuss the journey of entrepreneurship and how most coaches and gurus are doing you wrong by only giving you the steps or the task to get things done but not talk about the journey or process to see success with it.
I also share with you the starting point of the SEO journey, which I've made into a SEO Visibility Success Code so you can understand where you are, where you are going, ad how it's going to help and grow your business each step of the way.
This is the first of 6 episodes outlining this journey and you can find our where you are on the success code by taking the quiz here at http://onlineboutiquesource.com/quiz
In this episode, I wrap up the 3rd part of our 3 part series on funding and launching your product on Kickstarter.
Part 1 I talked about creating the Kickstarter Campaign http://onlineboutiquesource.com/can-kickstarter-help-fund-your-new-product, Part 2 we talk about promoting the Kickstarter campaign and what to do get the most backers and build buzz http://onlineboutiquesource.com/now-that-your-campaign-has-launched-part-2-journey-to-kickstarter-series, and now in part 3 I’m giving you all of the details if the aftermath of having a Kickstarter campaign
I talk about
I’m excited to have gone through this journey and being able to share with you guys along.
Resources mentioned in the episode:
This episode I talking a little about the fears and mindset blocks that plague many business owners as they begin to grow in business and learn more about what they are doing vs what they really want to do. This is more of a personal episode but I go into my battle with change vs. growth and how I seem to make it out on the other end.
Enjoy the episode.
Also, take a moment to take my new quiz ‘What’s Stopping you Business’ Visibility’ http://onlineboutiquesource.com/quiz
This episode I talking a little about the fears and mindset blocks that plague many business owners as they begin to grow in business and learn more about what they are doing vs what they really want to do. This is more of a personal episode but I go into my battle with change vs. growth and how I seem to make it out on the other end.
Enjoy the episode.
Also, take a moment to take my new quiz ‘What’s Stopping you Business’ Visibility’ http://onlineboutiquesource.com/quiz
I had to take a break in our schedule just share this message with you guys because it is so important to the way I see many of us showing up or not showing up in our businesses. Especially for small businesses that are looking to be brand influencers, digital marketing agencies, and thought leaders in our niches.
At the recent BET Awards Famous Movie Producer, Director, Mogul Tyler Perry made a profound speech about how and why he has taken the route he has in his rise to fame and what he would encourage everyone trying to do something different to do.
Here’s the clip is you missed it:
https://www.bet.com/video/betawards/2019/acceptance-speeches/tyler-perry-ultimate-icon-award.html
Tyler urged us all to own our stuff, make our own way, and in his words “build your own table”. But here’s the thing, the next day as everyone was celebrating and sharing this message; they were doing the exact opposite of what Tyler told us, instead of making our own table many people quickly rushed and took a seat at his.
In this episode, I talk about why this is such a problematic epidemic for business owners and how we can start using Tyler’s message to grow our business and like he said build our own table.
Links Mentioned:
Recommend Reading
Michael Hyatt’s Platform: Getting Noticed in a Noisy World https://amzn.to/2YqLTqu
In this episode, Adrianne continues to bless us with her knowledge of how small businesses can get contracts and work with the government. In this episode, we go into what the government looks for and what can make a business stand out in the contract building process
Here's what we discuss:
And here are the links Adrianne's discussed
Book
7 habits of highly effective leadership- Steven Covey
Favorite Quote “Small business is the fabric of our economy”
In this episode, Adrianne continues to bless us with her knowledge of how small businesses can get contracts and work with the government. In this episode, we go into what the government looks for and what can make a business stand out in the contract building process
Here's what we discuss:
And here are the links Adrianne's discussed
Book
7 habits of highly effective leadership- Steven Covey
Favorite Quote “Small business is the fabric of our economy”
23% of Government Contracts are designated for small and minority business owners every year, this amounts to over $115 Billion dollars in contracts a year and that is only at the federal level. Federal, state, and local governments all have various funding that is designated specifically to work certified small businesses and the unfortunate truth is many of us are missing out on it. These government contracts can be a great stream of income. And an opportunity to grow small business ideas for women.
In this episode, we talk with Adrianne M. Callahan a Small Business Specialist (SBS) and Disadvantaged Business EnterpriseProgram Manager for the United States EnvironmentalProtection Agency (EPA) Region 5, Chicago, IL.
As the SBS and DBE Manager, Mrs. Callahan is responsible for the socio-economic programs carried out through the Region’s acquisition and financial assistance programs. In short, she helps small businesses like ours get government contracts and ensures that Women and Minority businesses get a shot at the millions of government dollars spent on vendor contracts each year.
Adrianne joins the show to talk about what small business can do to get certified and secure contracts. She breaks down things like NAICs codes, MBE (Minority Business Enterprise) and WBE (women business enterprise) certifications, and gives a ton of resources for us to get started on your journey.
This interview is so good I had to break it up into 2 parts.
Mrs. Callahan has been instrumental in increasing EPA
Region 5’s small business outreach efforts by: 1) co-
sponsoring an annual small business conference for veterans in conjunction with
Veteran’s day; 2) holding monthly counseling and capabilities sessions with small
businesses; and 3) helping to identify MBE/WBE firms to State agency assistance
agreement recipients. In addition, Mrs. Callahan has served as a panelist and instructor,
providing training at a number of small business conferences. Mrs. Callahan works
closely with local, state and Federal government agency partners and resource agencies to
identify and assist small businesses in doing business with the government. Mrs.
Callahan is the recipient of numerous performance based awards: Special Act, Cash, On
the Spot and Chicago area Federal Executive Board Federal Employee of the Year for
Outstanding Program Specialist (2013) and Team awards.
Mrs. Callahan is the principal negotiator with Region 5 State agencies for establishing
their Fair Share goals. These goals are included in ALL EPA Region 5 Assistance
Agreements (grants). Mrs. Callahan is responsible for a large volume of public (external)
contact with small and large businesses, public interest groups and nonprofits..
A few weeks ago I hosted a launch event at Seton Hall University for my new book My SEO Workbook .
I recorded I took a minute to record the talk and QA I did at the event to share will my podcast audience and bring you into the world of SEO and how I went from mediocre blogger to SEO Coaching the world ( LOL)
But seriously this talk about how SEO can help become part of your life and business really helped put into perspective for my guest and I hope it will for you too.
The Q&A was really great too, we talk SEO for Non-Profits, Contractors, to just getting started and how you can use SEO research to help guide you in starting your business.
You ever wish you could be a fly on the wall when people create those amazing covers, graphics, logos that just make people ooohhh and ahhh? Well Don't we all, LOL.
Finding the right graphics can be a struggle. Not just creating something special but narrowing it down to which dope creation to make the face of your business.
Recently my good friend Virginia Johnson of Abundant VA Solutions (and really one of the best book coaches I know) asked me to share how I chose my book cover, so I hopped on FB Live in her group and shared all of the deets (and in my true repurpose style I made it into a podcast for you guys too)
I dig into:
This episode is packed with design Q&A and will definitely give you things to think about in your next design project
Last year I did a thing!!!
I took my little purchase one item at a time greeting card business from an average cart value of $20 to $120 and in the process grossing $10K in greeting cards sales in 3 months last year.
In this episode I walk you through the process I used to maximize sales and increase profit, all without chasing after a bunch of new customers.
I'll share one of my favorite tools, Clickfunnels that helped make this whole process work.
How I chose the products I used
How niching down my audience super-sized my results
And of course how you can duplicate this in your business too. I even share the clickfunnel's template I created to do it all https://girlgetvisible.com/maxfunnel
I know you’ve been told grow your business on social, social is where it’s at and all the others things, BUT in the last 6 months major platforms like Facebook, Instagram, Twitter, and some others have had some kind of major glitch.
We are beginning to look at a social a little different because it’s being inconsistent, LOL (Shout out Cardi B)
Either way, it’s time to toss out what we’ve been told and look at what businesses have been doing for years and we need to do it too.
And spoiler alert it’s not email.
In this episode, I break down 9 strategies you should be using in your business that do not involve an ounce of social media.
I break down what I did before social was big, the strategy that got 1 company I worked with a $22 million dollar contract, and the things I know without a doubt all of the big names we follow are doing to keep their businesses sustainable on and offline
My biggest tip from the episode, “Don’t wait for Social Media to die to start doing these”
Should you start a podcast?
I hear this question at least once a a month, should you podcast, how do I podcast, what do I need to know about podcasting. All of the questions. So in this episode, I talk about all the things that I know about a podcast.