As the holiday season slowly emerges, all entrepreneurs are aware that this could be the busiest time of their business. During this time, we try to find the best way to engage our audience and provide them with content and products that is beneficial to them and their family. With the overwhelming feeling of the holidays, it might be difficult for you to figure out what you are going to put out there and when you’re going to post seasonal content.

In this episode, I walk through the importance of seasonal content and how to be prepared in showing up for your audience. There are things you should consider such as, the types of seasonal content, the timeline of when to put them up, ways to incorporate social media with this content, and how to refresh old content that is still relevant today.

Let’s get ready for this holiday season, the right way!

In this episode you’ll learn:

• When should you start thinking about seasonal content?
• What the best timeline is to start putting out seasonal content?
• What are the different types of seasonal content to consider?
• How to refresh your older content through repurposing?
• How to incorporate this content on your social media platforms?

Resources

• Seasonal Timeline Freebie: com/seasonaltimeline
• Girl Get Visible Episode 88: Last Minute Black Friday Ideas and Promotions for Entrepreneurs
• Girl Get Visible YouTube: Hello Audio Review: Private Podcast is new way for Course Creators

TikTok is the latest and apparently the greatest video-based social site.

You’ve probably heard that TikTok is now getting more hits than google and more watch time than youtube.

These are big accomplishments and if you’re like most marketers and entrepreneurs you’ve been wondering how TikTok can help your business and whether should you get started (or keep up with) TikTok. 

And then comes another notch in the TikTok belt, SEO.

A lot of things have been happening in the TikTok app and in google with ranking and indexing TikTok videos. These changes make TikTok and much better option for business owners and I dare to say worth the effort you would put into creating this new short-form content

In this episode, I give you all of the tea on my current thoughts on TikTok, including how I think the use of SEO will help you on tiktok and how TikTok videos and content can help your SEO on your website

In the episode I also share:

• the results I had after doing a 30-day TikTok challenge with Crystal Cooper
• My approach to creating good TikTok content
• Details on how TikTok can help your SEO
• The one thing I would do differently if I was starting with TikTok today
• How to repurpose TikTok videos and how to repurpose other content to make TikToks
• And give examples of the strategies you can use to grow  fast and make  money from TikTok for your online business

• Here are the resources I mentioned in the episode:
  Crystal Cooper who I mention in the episode a few times: https://Www.meetcrystalcooper.com
   
• Here are the links to the TikTok I referenced:
  • https://www.tiktok.com/@akilah_girlgetvisible/video/7125905402004278570?is_from_webapp=1&sender_device=pc&web_id=7141032045614499371
  • https://www.tiktok.com/@akilah_girlgetvisible/video/7124477285616356654?is_from_webapp=1&sender_device=pc&web_id=7141032045614499371

Breaking news, I also mention in the episode how Google has introduced a short video SERP area, here's a screenshot of what that looks like on mobile

As entrepreneurs, it is important to build a sustainable business that keeps the cash flow going, while also achieving all the goals we have for ourselves. With consistent SEO and Visibility strategies, your business is going to boom, so your next step is to easily track your finances, without the stress of “budgeting”.

In this episode, we connect with the amazing Nicole Barham, Founder and CEO of Design Your Wealth, to get her perspective on what every solo-entrepreneur should know as they manage their business finances. In this transparent and necessary conversation, Nicole opens up about how her experience with bankruptcy led to her determination of never being in debt again. Her journey led to developing the well-known solution, 5-minute bookkeeper, which supports entrepreneurs with staying on top of their finances in little to no time. Finance and Budgeting is not a fan favorite, so to bring excitement to this topic, Nicole has successfully done two things:

1. Kept the solution she created, simple
2. Made sure there is consistent community and support, while not keeping clients alone with the system.

Now you’re probably wondering, is this conversation important to me and my business? The answer is yes. Throughout Nicole’s time of building her business, she quickly realized that other entrepreneurs needed help with tracking their finances too. Using her own visibility strategies of being on social media, getting invited to podcasts and engaging in her community, she has made almost half a million dollars in sales, and has been featured on well-known organizations, such as Good Morning America, to share her secrets on how to easily stay on top of finances in a short period of time.

So, instead of stressing about your business finance, dive into this episode to gain that financial peace of mind.

In this episode, you’ll learn:

• What are things most entrepreneurs wait to do, which could cost them money?
• How tracking your business finances can be easy and exciting?
• What are some ways to bring excitement to business finances?
• Why building a community can motivate your clients?
• What are suggested visibility strategies to reduce how long you are on social media?

Resources
Demo of the 5 Minute Bookkeeper – 5minutebookkeeper.com

Free PDF Guide - 5 Minute Money Secrets for Solopreneurs

Contact Our Guest

Website: https://www.nicolebarham.com/

Facebook: https://www.facebook.com/nicolebarham2

Instagram: https://www.instagram.com/nicolebarham2/

About Nicole Barham

Nicole (she/her) works with women entrepreneurs to help them go from being stressed-out about money to financial peace of mind. She's been featured in First for Women, Medium, Time, Black Enterprise, and Essence magazines and seen on Good Morning America sharing her secrets to getting and staying on top of your finances in just a few minutes a day.